his project is a creative reinterpretation attempt for the Jaguar brand. As an unofficial concept design, it aims to preserve the brand’s historical legacy while blending it with a contemporary aesthetic. The perception of power, speed, and elegance associated with Jaguar is highlighted through a sleek yet striking jaguar silhouette, supported by a custom-designed modern typeface. The design approach reflects the brand’s dynamic nature and is completed with compositions that evoke motion, balanced typography, and a premium color palette.

Logo & Visual Identity
JAGUAR Unofficial
Industry
Automotive
Year
2024










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