SnackCup

SNACKCUP is a comprehensive brand and digital communication project developed for an innovative product that combines snacks and beverages in a single design. Within the scope of the project, a strong visual language was created to reflect the brand’s energetic, fun, and youthful spirit, resulting in a bold and eye-catching identity supported by a vibrant color palette and confident typography.

Throughout the process, the product’s core values of practicality and enjoyment were brought to the forefront. The website design, social media visuals, and campaign content were all developed to deliver a consistent and cohesive brand experience. This project represents a modern, bold, and memorable visual communication approach, aiming to build a fast and genuine connection between the brand and its audience.